FAQ

Frequently
Asked Questions

What’s your design philosophy?

I believe the best design comes from truly understanding people—what they need, what they struggle with, and how technology can make their lives easier. I blend empathy with clean, functional visuals that not only look great but drive measurable results.

How do you approach new projects?

I start by aligning with stakeholders on both user and business goals. Then I dive into user research and data analysis to uncover key insights. I quickly create wireframes and prototypes using tools like Figma and Framer, collaborating closely with product managers and engineers throughout the process to ensure feasibility and impact.

What design tools do you use?

My go-to tools are Figma, Framer, Webflow, and no-code platforms like Bubble and FlutterFlow. These allow me to rapidly prototype and build scalable, high-quality products without getting bogged down in lengthy development cycles.

How do you measure the success of your designs?

I combine quantitative data—like conversion rates, user retention, and task success rates—with qualitative user feedback to assess impact. Success is when design not only feels intuitive but also moves key business metrics in the right direction.

What types of projects do you specialize in?

I specialize in early-stage startups and SaaS products where smart UX/UI can make or break user adoption. I focus on crafting smooth, conversion-focused experiences and leveraging no-code solutions to accelerate product launches.

How do you collaborate with developers?

I work closely with developers from the earliest stages of a project, ensuring design and technical feasibility align. I provide clear, well-documented design specs, prototypes, and interaction guidelines to streamline implementation. Throughout development, I maintain open communication through stand-ups, design reviews, and shared project tools (e.g., Figma, Jira, Slack) to resolve blockers quickly. I value developer input on performance, accessibility, and scalability, making adjustments when needed. This collaborative approach ensures designs are both visually polished and technically sound, leading to smoother handoffs and faster launches.

Have you mentored or led design teams?

Yes, I’ve mentored junior designers and contributed to building design systems that help teams move fast without sacrificing quality. I enjoy fostering a culture of continuous learning and design excellence.